This campaign is perfect for me, because I'm a Latina mom with young school-aged children, I always prepare a beautiful Easter celebration with my family (including food and decoration), and on my blog I've been able to develop great content in numerous times featuring my own Hispanic twists/traditions, including posts related to Easter and other holidays (recipes and parties). I have a significant and faithful fan base on my blog and social networks, who will definitely enjoy and share the contents I'd create for this campaign.